1 Oct
Done
Social links go to your real pages
Facebook, Instagram, TripAdvisor and your Google listing. LinkedIn and Yelp are off.
Sip and Ship v3
Project Tracking & Status
What's done, what's decided, and what needs your call.
Updated · Your live site at sipandship.com is unchanged
Migrate content
Build pages
WorkshopYou are here
Config & test
LaunchTarget · Sat 17 Oct
What's happened
Newest first.
1 Oct
Done
Real customer quotes on the home page
Two quotes from your current home page — Chelsea H. and Katie J. — replace the made-up "Sarah Mitchell" one. We'd planned to check with you first; say if you'd prefer others. The stock photo and the burger-shop icons are gone too.
1 Oct
Checked
Your shop, by the numbers
29 products: 9 listed in the shop (the same nine as your live site), 12 on sale by direct link only (as on live), 8 hidden. So 21 can be bought, 9 are shown.
1 Oct
Done
The Contact page is real
Real phone, address, hours, storefront photo and map. A simple "Send us a message" form. Messages go to greenwood@sipandship.com.
1 Oct
Found
Customers don't get the "thanks for writing" email yet
Messages reach you; the automatic reply to the customer doesn't send. Being fixed.
1 Oct
Done
Ship and Mailbox Rentals have real content
No more burgers or notary prices. Mailbox Rentals still needs more of your current page's detail.
1 Oct
Done
Page headings marked for Google — first page
Contact is done, with no visual change. The rest next.
30 Sep
Found
Your current site hides 24 pages from Google
Including Contact, Shredding and both notary pages. The new site doesn't, so the move fixes it.
30 Sep
Done
Search descriptions for nine more pages
The text Google shows in results. Four pages wait on their wording first.
30 Sep
Done
The job application works
Same form as today, via Careers → Apply Online.
30 Sep
Done
Old links point at the new About Us pages
Two little-known pages — Proud Supporters and the estimate request — still need forwarding; added before launch.
30 Sep
Checked
Google Search Console survives the switch
It's tied to your domain, not the website.
8 Sep
I got this wrong
Two mailbox products went missing from the shop
A change on 7 September dropped them for a day. You caught it; fixed, and every product rechecked.
8 Sep
Done
Three About Us pages created
Meet the Team, Greenwood and Ballard. Wording and photos still to go in.
8 Sep
Done
Product pages tidied
Starter-design leftovers removed.
7 Sep
Done
The Shop page is just your products
Fitness classes, training, the tennis testimonial and the donation appeal removed.
7 Sep
Done
The shop shows the same nine products as your live siteQ-05
The other twelve stay buyable by direct link, as today.
Corrected 8 September — for a day it showed seven; see above.
7 Sep
Answered
The shop doesn't need sectionsQ-05
Your live site's two t-shirt sections are empty, so one list matches.
7 Sep
Answered
The six set-aside products stay set asideQ-01
None appear on your live site. One click to bring any back.
7 Sep
Decided
Customer accounts can waitQ-10
Your current site has none. On the after-launch list.
7 Sep
Decided
One Curious Step keeps its menu placeQ-09
It points at a page here until the book has its own site.
7 Sep
Done
Both price ranges are backQ-02 · Q-03
Gift Card $11–$100 and Comfort Care $18–$55, matching your old store.
7 Sep
Found and fixed
Mailbox orders were arriving without a name
The name field is back on signup and renewal.
7 Sep
Done
Personalised items collect their note again
Five products ask for the message at checkout.
7 Sep
Decided
Mailbox rentals: two pages, not three
Mailbox Rentals is the front door; the product page is where you buy.
7 Sep
Found
Three pages still showed starter-design content
Contact, Ship and Mailbox Rentals. All fixed by 1 October.
20 Aug
Answered
Instagram is linkedQ-08
@sipandship_seattle appears with your other social links.
20 Aug
Answered
We'll try a real notary schedulerQ-07
If it needs heavy setup, it waits until after launch.
20 Aug
Answered
The Ballard products sit as draftsQ-06
Hidden, not deleted. Their old addresses will forward.
20 Aug
Answered
Price choices come back as they wereQ-02 · Q-03
Rebuilt to match the old store.
19 Aug
Changed our minds
The job application uses your Wufoo form for now
Rebuilt properly after launch.
19 Aug
Changed our minds
Mailbox renewals move to automatic subscriptions
Its own project after launch.
19 Aug
Decided
A two-hour working session
Walk the editor and set up the shop settings together.
19 Aug
Decided
The children's book gets its own website
One Curious Step on its own domain.
19 Aug
Found and fixed
Every product now has search text
All 29 were missing it; our notes had wrongly marked it done.
19 Aug
Done
The shop matched your real shop
Twenty-one products live, six set aside.
Corrected 7 September — your live shop lists nine; see above.
19 Aug
Found and fixed
The espresso machine price was out of date
Now $4,000, marked down from $4,500, as on your site.
19 Aug
Correction
We had miscounted your shop
An early check read only one section of it.
19 Aug
Done
The blog is caught up
335 posts, back to 2017.
19 Aug
Done
Your business details live in one place
Entered once, shown everywhere — including for Google Maps.
Earlier
Done
Over 500 forwarding rules built
So old links, listings and Google results keep working.
Earlier
Done
Everything since 2017 moved across
335 posts, about 6,270 photos, and 1,700 new image descriptions.
Earlier
Decided
Duda was chosen
It protects your search position and is easy for you to edit.
Your to-dos
Switch on Working on it when you start one, and tick it when it’s done. Sean sees both.
- T-01Review the preview site and send Sean only the changes needed before launch. Open the preview site
- T-02Find and accept the Duda editor invite (check your spam for an email from Duda), then sign up and sign in at uptimecreative.dudasitebuilder.com. It gives you blog and shop access. Tell Sean if you’d like a practice page to learn on.
- T-04Tell Sean the top three services to highlight on the Ship page.
- T-05Photo shoot, from the shot list Sean sent.
Photo direction
Style: mostly horizontal; close-in shots with heavy bokeh. Leave about two-thirds soft focus and one-third subject, so text can sit over the image.
- Shop: gift items, collections, and wide shots of the store from different perspectives.
- Sip: a wide shot of the café space, ideally with people; pastries and coffee on the table or being served.
- Ship: behind the scenes: packaging, prep, detail shots of the process, the space.
- Storefront: outside from several angles and straight on, early morning or late afternoon with the sun behind the camera.
- T-07Decide on Gifts Worth Sending: keep it in the shop, or delete it? It wasn’t on your old site, so any photos and wording would come from you. Tell Sean, or use the feedback box below.
- X-01Test task 1 test · not recorded
- X-02Test task 2 test · not recorded
- X-03Test task 3 test · not recorded
- X-04Test task 4 test · not recorded
- X-05Test task 5 test · not recorded
- T-06Ongoing: keep posting to the blog on your current site as usual. Sean brings new posts over before launch.
Send feedback
Anything you'd change on the preview site, plus files Sean has asked for, like your café menu. Each note gets a number (F-01, F-02…) so we can both refer to it, and you'll see when it's done.
How much is left
| Area | Left | What remains |
|---|---|---|
| Pages and forms | ~35% | Home page, About Us pages, Mailbox Rentals detail, One Curious Step, package-receiving form, photos |
| Shop | ~35% | Settings to decide together — shipping, tax, order emails — then a checkout test |
| Search protection | ~25% | Last page titles and headings, image descriptions, testing the forwarding rules |
| You, in the editor | ~90% | A walkthrough together and a new how-to guide |
| Switching over | ~100% | Planned in detail; about a day's work, then two weeks of watching Google |
| Overall | ~30% | Going live in two to three weeks |
Rough estimates, not measurements.
What happens next
01
Finish the content
- The rest of the home page
- Meet the Team, Greenwood and Ballard; two awards back on About Us
- More detail on Mailbox Rentals
- One Curious Step page and the package-receiving form
- Page headings across the site
- Real photographs
Sean + Kerrie
02
Our working session
About two hours: the editor, layout, and shop settings.
Sean + Diana · to be scheduled
03
Final check
Every link, form and the checkout tested.
Sean
04
Go live
The forwarding rules switch on at the same moment, so nothing breaks.
Sean · with your go-ahead
Photographs
You'd like a fresh set across the site. Sean shoots, but no Greenwood trip is booked yet; images from your team are the backup. A few photos you like, from anywhere, would set the look.
After launch
- A better job application form
- Automatic mailbox renewals
- Customer accounts
- The book's own website
Still rough, so you know
Home page leftovers
Hours claiming you're open until 1:00 am, an "organic" paragraph, and three buttons labelled "Button".
Meet the Team, Greenwood and Ballard are mostly empty
Meet the Team also shows a line of placeholder text. Your wording and photos are saved and ready.
Footer social icons go nowhere useful
Two are for accounts you don't have. The right links are stored; the icons need updating.
Some photos are placeholders
Holding the layout until the real ones arrive.
The One Curious Step page isn't built yet
Its words and pictures are saved. No cover artwork exists yet.
Customers don't get a "thanks" email yet
Their messages still reach you. Being fixed.
Pointing at a spot on a page
For a note about one exact spot, like a photo or a heading:
Sean gets an email for each comment. For anything else, the feedback box above is quicker.